Minor in Sport Management and Marketing

A minor in Sport Management and Marketing provides students with a general understanding of the sport industry. The minor allows students to obtain knowledge and practical skills in sport management and marketing that will provide them an opportunity to improve career prospects by developing a broad overview of different sport industry topics including marketing, sport sales and promotion, event planning and more. Additionally, the minor provides a strong foundation for students preparing to enter graduate programs. This minor must be completed simultaneously with a major degree program at the University.

Required Core Courses (21 credits)

BUS110	Introduction to Sport Management & Marketing	2
BUS200	Principles of Management & Management Skills	4
BUS225	Marketing Communication	4
BUS315	Sport Marketing	3
BUS325	Sport Sales and Promotion	4
BUS327	Sport Event Planning & Facilities Management	4