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B.S. in Sport Management and Marketing

Degree Requirements

The program requires the successful completion of 50-52 credit hours.

Core Requirements (23 Credits)

BUS100Introduction to Business: Domestic & Global Dimensions

3
BUS200Principles of Management & Management Skills

3
BUS215Principles of Marketing & Consumer Behavior

3
BUS227Theories of Micro Economics

3
BUS242Accounting I

3
BUS300Business Finance I

3
BUS400Research Methods & Project Management

4

Sport Management and Marketing Core Courses (25 Credits)

BUS110Introduction to Sport Management & Marketing

3
BUS225Marketing Communication

3
BUS315Sports Marketing

3
BUS325Sport Sales and Promotion

4
BUS327Sport Event Planning & Facilities Management

4
BUS435Ethics & Law in Sport Management

4
BUS497Internship Sport Management & Marketing-Capstone

4

Suggested Elective (2-4 Credits)

Choose one from the following:

BUS320Human Resource Management

4
BUS350Small Business Planning & Management

3
BUS365Organizational Behavior & Change

3
BUS405Organizational Leadership

3
COMM223Public Speaking & Presentation Skills I

3
COMM224Presentation Skills

4

Related Requirement:

MATH119Elementary Statistics

4